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Shanghai: Nanjing Road - all you need to know before you go

Nanjing Road Pedestrian Street is the most bustling and busiest commercial avenue in Shanghai in terms of popularity and foot traffic. It gathers a variety of department stores and brand flagship stores, offering a rich diversity of products, including many internationally renowned brands, as well as numerous time-honored Shanghai food shops.


Recommended Tour Route: People's Square Subway Station Exit 19 → World Trade Plaza → First Food Department Store → Shanghai Fashion Store → Shen Da Cheng → Yong'an Department Store → Yue Hui Plaza → Pop Mart Global Flagship Store → Apple Official Store → Huawei Official Flagship Store → The Bund Central Plaza → Peace Hotel → (The Bund)

Recommended Tour Route of East Nanjing Road
Recommended Tour Route of East Nanjing Road

Stop 1: World Trade Plaza - Recommended to visit Nike 001, M&M's World, and the LEGO Brand Flagship Store.

World Trade Plaza
World Trade Plaza

Nike 001: As the world's first Nike flagship store, this shop offers a comprehensive range of products and is the only store that provides NIKE BY YOU custom shoe services.


M&M's World: The only flagship store of M&M's chocolate in Asia, the store features the world's longest wall of M&M's chocolate beans and also offers custom services for the beans.


LEGO Brand Flagship Store: The first LEGO flagship store in Asia, the store is spread over two floors, integrating Chinese elements and Shanghai characteristics, making it a great place to buy LEGO toys for children.


Stop 2: Shanghai First Food Hall

Shanghai First Food Hall
Shanghai First Food Hall

It is a time-honored food shop in Shanghai, primarily selling a variety of characteristic delicacies from well-known brands. Among them, the butterfly crisps from Hua Dian Food and the chestnut cake from Kai Si Ling are the most famous, with many people lining up to purchase them.



Stop 3: Shanghai Fashion Store

The architectural style of the Shanghai Fashion Store blends rich Western elements with a nostalgic atmosphere, making it unique in the bustling area. The predecessor of the Shanghai Fashion Store was "Sincere Company," which was once known as one of the "Four Great Companies" on Nanjing Road during its heyday. However, under the impact of modern fashion, the Shanghai Fashion Store has gradually become quiet due to its products not keeping up with the trends, forming a stark contrast to its former glory.



Stop 4: Shen Da Cheng

Shen Da Cheng Dessert
Shen Da Cheng Dessert

Shen Da Cheng is a beloved traditional time-honored brand among Shanghai locals, offering not only a variety of delicious pastries for takeout but also dine-in services. The meals at Shen Da Cheng are reasonably priced, and both hygiene and taste are guaranteed.



Stop 5: Yong'an Department Store

With a history of over 100 years, Yong'an Department Store once set the fashion trends of old Shanghai, attracting numerous celebrities and ordinary citizens to visit. Today, it is one of the popular spots for social media check-ins. If you have time, consider spending about ten minutes inside to experience the charm of this century-old store.


Stop 6: Yue Hui Plaza

Located on Nanjing Road Pedestrian Street, Yue Hui Plaza is a comprehensive shopping mall that primarily features a variety of food and dining establishments. If you're looking to have lunch or dinner, this is a great place to eat, with many well-known chain restaurants, making it an ideal spot to rest after shopping on Nanjing Road or visiting the Bund.


Stop 7: Pop Mart Global Flagship Store

Pop Mart Global Flagship Store
Pop Mart Global Flagship Store

The store design is dominated by a sense of "futurism" and "technology," filled with a cyberpunk aesthetic. The first floor theme is "Color Force Field," featuring different color zones that showcase the unique charm of Pop Mart's trendy toys; the second floor theme is "Arriving at a New World," presenting a futuristic and pioneering space travel scene.


Stop 8: Apple Official Store

Many people bought their first iPhone here, so it's worth a visit.


Stop 9: Huawei Global Flagship Store


Huawei Global Flagship Store
Huawei Global Flagship Store

The store covers an area of over 5,000 square meters, with three floors providing customers with product experiences and immersive interactive experiences. The first floor is a product experience area, showcasing items like smartphones and cars. The second floor is dedicated to an all-scenario smart living experience, while the third floor features an image and photography exhibition.


Stop 10: The Bund Central Plaza

Located at 123-139 East Nanjing Road, The Bund Central Plaza is composed of four European-style old buildings and serves as the commercial center of the extended section of the East Nanjing Road Pedestrian Street. It is named after one of the buildings that was once the famous Central Department Store in Shanghai. The dome here has become a new attraction in the Bund area, attracting many tourists to visit.


Stop 11: Peace Hotel

A five-star hotel and one of Shanghai's landmarks, the Peace Hotel is part of the Bund's collection of international architectural styles. It has been the filming location for numerous films and TV series, including "Blossoms," the movie "Peace Hotel," and the TV series "Peace Hotel."


The end of the Nanjing Road Pedestrian Street leads to the Bund, and if you still have energy and time, you can continue to explore the Bund.

 
 
 

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